What’s the key to travel writing? How do you break into an industry that so many people want to be a part of? More importantly, how do you separate yourself from the hoard?
Having written for the Fashion Tech industry, had a story about life as a raft guide published, and traveled around the world, it can’t be that difficult… Right?
It’s here, at this awkward intersection that I find myself and my writing. Blogging fell out of my routine when we moved away from New York; outside of the UNDO story, writing in general has been almost nonexistent since I started guiding. So what then is my angle? Where is my voice as I approach my third year on the water, just returned from Iceland and finding myself deeply motivated to share my experiences with others beyond my closest friends and family?
The key, so I’ve read, is in separating yourself from the common traveler, that there is an emotional difference in travelers able to share their experiences with the world. I can do that. So why haven’t I?
As I watch the Intagram and Twitter feeds of my favorite travel magazines, the inundation of photos, reviews and mediocre concepts, I realize that the key to travel writing is to separate yourself from those standards. To write in the same vain as a travel publication is one thing, but you can see for yourself among the poorly-lit hotel rooms and over-edited selfies that even getting recognized by these brands is about who you know. And that’s not me. Would it be cool to say you know someone at the top travel mags? Absolutely! But at what cost? In a 30 under 30 story about outdoor photographers, I cringed as children were featured, not because of their prodigal ability to find beautiful light and inspiring dimension, but because their parent(s) were well-known, published, photographers. To me, it isn’t cute.
I learned quickly in New York that getting ahead in certain industries was all based on who you knew, and it’s part of the reason why I didn’t pursue a career in PR. Of all the lessons though, New York also taught me if you’re true to yourself and you believe in what you’re doing, it will be hard to stop you.
So that’s what I’m doing.
Between this blog and The Eddy Folk, my goal is to share stories with you that aren’t like all the other travel blogs. Yes, there will be reviews, I’ll tell what gear Paige and I like, and there will be a ton of photos, but the voice will be different. These stories won’t be series-upon-series of listicles made famous in the Buzzfeed generation, and they won’t be full of drone footage shot in some remote corner of the country. These blogs, these stories, they’ll be told from the ground-level. Looking you right in the eye and reaching for your heart, the purpose of the Freelance Rider and The Eddy Folk isn’t to soar above you as you sit behind your screen, rather to invite you on our journey, to encourage you, and share all the Earth has to offer as we explore it together.
If you want to be a travel writer, go write. Don’t set your sights on writing the same garbage everyone else is, just be you. If the magazines like it, they’ll find you… Because you’re that good.