100 Mile March: A Running Goal

It’s true, the feeling that you get when you run, especially when you run well, is unmatched. It’s a combination of strength and fulfillment that are difficult to explain, but are immediately recognizable once you’ve felt them. With that being said, the idea that every run changes you couldn’t be more accurate, which is whyContinue reading “100 Mile March: A Running Goal”

Which Wearable: A FitTech Poll

There are a ton of options out there in wearable technology, and that number is growing exponentially by the day. Aside from the fun things like Google Glass, FitTech is exploding too; from major brands with Nike+ to upcoming debuts like OMsignal, there are a ton of options out there. That being said, the teamContinue reading “Which Wearable: A FitTech Poll”

Connected Runners: Basno Digital Medals

“Why do you run?” That question alone is a pet peeve that nearly every runner faces on a constant basis. There are runners all over the world, from occasional joggers to elite runners that can run five minute miles for incredible distances, but the one thing they all have in common is the simple factContinue reading “Connected Runners: Basno Digital Medals”

Communities: They’re For Everyone

Community. To many people, that doesn’t mean a whole lot. Thanks to social media and “community-building” platforms, community is just a digital age buzzword for the people you’re reaching; ultimately in an attempt to make you and your company a little bit more money. In a more classic sense though, and probably what our parentsContinue reading “Communities: They’re For Everyone”