100 Mile March: A Running Goal

It’s true, the feeling that you get when you run, especially when you run well, is unmatched. It’s a combination of strength and fulfillment that are difficult to explain, but are immediately recognizable once you’ve felt them. With that being said, the idea that every run changes you couldn’t be more accurate, which is why Paige and I are taking on the challenge: to run … Continue reading 100 Mile March: A Running Goal

Which Wearable: A FitTech Poll

There are a ton of options out there in wearable technology, and that number is growing exponentially by the day. Aside from the fun things like Google Glass, FitTech is exploding too; from major brands with Nike+ to upcoming debuts like OMsignal, there are a ton of options out there. That being said, the team at Third Wave Fashion wants to know which FitTech you’re … Continue reading Which Wearable: A FitTech Poll

Airport Assault: Road Racing at WCU

In a college town that consists of little more than an expanding campus and a run-of-the-mill athletic department, it’s easy to overlook the absolutely excellent events that take place. Outside of the Valley of the Lilies Half-Marathon and 5k, and when Western alum Manteo Mitchell pulled in Olympic Silver at the London Games, there hasn’t been a ton to be proud of in terms of … Continue reading Airport Assault: Road Racing at WCU

Connected Runners: Basno Digital Medals

“Why do you run?” That question alone is a pet peeve that nearly every runner faces on a constant basis. There are runners all over the world, from occasional joggers to elite runners that can run five minute miles for incredible distances, but the one thing they all have in common is the simple fact that they get out and do it; regardless of reason. … Continue reading Connected Runners: Basno Digital Medals

Team USA: Uniform of Tradition

There is no doubt that to participate in the olympics is an honor unlike any other. Countless athletes have done their best to describe the feeling of representing your country, what it’s like to hear your nation’s anthem ring through the stadium or arena, all because for a frozen moment in time you were the best, your country, was the best. Unfortunately though, that’s a … Continue reading Team USA: Uniform of Tradition

Journalists Reportedly Banned From Smartphone Photography At Olympics In Russia

Considering our use of Instagram and Tumblr for the 2012 Political Conventions, maybe it’s a good thing we didn’t get the Olympic credentials we applied for. With the ability to spread such incredible photos, like those referenced in the article, I’m curious as to why Russian officials wouldn’t want to capitalize on the free press of so many international guests potentially awe-struck by the Sochi … Continue reading Journalists Reportedly Banned From Smartphone Photography At Olympics In Russia